Published on January 02, 2018

Target BP Award 2018 | DOHC

Desert Oasis Healthcare (DOHC) wins national recognition for helping reduce heart attacks and strokes

DOHC was chosen from 310 physician practices and health systems to receive the inaugural Target:BP Award

(January 2, 2018 – Palm Springs, CA)
More than 103 million Americans have high blood pressure, with only about half of them controlling it to a healthy level. The Target:BP recognition program was established as a national, joint initiative between the American Heart Association and the American Medical Association, joined by more than 1,100 physician practices and health systems.

To help them achieve their goals, Target:BP provided all participants with a dedicated website featuring a free evidence-based improvement program that included tools and resources to help clinicians improve blood pressure control rates.

“We’re pleased to win this award because helping our members and our employees live a heart-healthy life is an everyday commitment at DOHC,” said Dr. Marc Hoffing, Medical Director for Desert Oasis Healthcare. “In fact, we’ve already paid the event registration fee for dozens of our employees who plan to walk or run in the Palm Springs Health Run & Fitness Expo on Saturday, January 27 at Ruth Hardy Park. And Team DOHC’s captain is cardiologist Dr. Alice Perlowski.”

Dr. Perlowski, who is a veteran of more than 50 marathons, encouraged DOHC employees by saying, “Whether you run or walk, the only thing that matters is that your heart finishes first.”

Press Contact

Barry Dayton
Director of Marketing
Desert Oasis Healthcare

About Desert Oasis Healthcare

Formed in 1981 as one of the first medical groups in the desert communities of southern California, Desert Oasis Healthcare (DOHC) continues to advance with changes in the healthcare market. DOHC provides primary and immediate care, home health, palliative care, clinical research studies and other services to more than 60,000 members/patients living in the greater Coachella Valley and the Morongo Basin of Riverside and San Bernardino counties. The multidisciplinary and comprehensive care programs of DOHC are committed to educating individuals on preventive health care in their daily lives, reflected in the DOHC motto, "Your Health. Your Life. Our Passion." For more information, visit

About the American Heart Association
The American Heart Association is devoted to saving people from heart disease and stroke – the two leading causes of death in the world. To learn more or to get involved, call 1-800-AHA-USA1, visit or call any of their offices around the country. Follow them on Facebook and Twitter.